The tide of pressure on businesses to prioritise environmental, social, and governance (ESG) principles is growing. Partners, investors, and clients are all placing a premium on sustainability values and now so too are employees. Not only are growing numbers of potential employees evaluating prospective employers based on their environmental credentials, alongside typical priorities such as pay, benefits, and culture, they are increasingly becoming aware of ESG rhetoric without action, which could be deemed as corporate greenwashing.
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